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About Fly Fishing with the Guides

“Fly Fishing with the Guides” features Host Steve Henderson as our guide (co-owner of Steamboat Flyfisher). Steamboat Flyfisher is widely recognized as one of the premier guiding shops in the country for fly fishing that is located in beautiful Steamboat Springs, Colorado. The Yampa Valley is home to Gold Medal waters in every direction for fishing, and Steamboat Flyfisher has exclusive access to some of the most productive Private Ranch waters in the region. Programs are available in High Definition.

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Fly Fishing with The Guides Web Site



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Demographics

Viewer Demographics
Male75%
Female25%
Average Age44
Average Income$80,000
Home Ownership78.5%
Watches Outdoor Programming Often, Very Often or Always93%
Spends 15-45 Days a Year Fishing 80%


Participated in Activities in Last Year
Fishing & Hunting76%
Hiking & Camping62%
Golf60%
Power Boating & Jet Skiing47%
Canoeing & Kayaking47%
Downhill Skiing43%
Adventure Sports43%


Participated in Activities in Last Year
Fishing Equipment44%
Golf Equipement41%
Canoeing Equipment36%
Ski/Snowboard Equipment33%
Boat / Boat Accessories32%
Snowmobile29%


Sources:

U.S. Fish & Wildlife service – 2006 National Survey of Fishing, Hunting and Wildlife – Associated Recreation.
National Sporting Goods Association. Sports Participation in 2002.
Simmons National Consumer Study Fall 2007, Adults 18+.